1 day ago

Get ready for Kynect with this guide to help you keep track of the exciting updates. Expand

July 11, 2019

The July monthly Streamcast is now available in your Power Center. Check it out! Expand

July 10, 2019

EXTENDED: Save $100 on Synergy registration with $79 special pricing until July 31 at 11:59 p.m. CT. Expand

July 09, 2019

REMINDER: Don't miss tonight's Streamcast live broadcasted from Stream HQ! Expand

July 08, 2019

Don't miss July's local Business Presentations! Check out the upcoming meetings in your area. Expand

July 03, 2019

Heads up Associates, the Stream Corporate office and support groups will have limited hours today and tomorrow for the July 4th holiday. We will resume normal business hours on Friday, July 5. Expand

July 02, 2019

Reminder: July All-City BP events are canceled due to the Fourth of July holiday. Expand

June 26, 2019

The Women of Power Retreat is officially SOLD OUT! See you in Vegas! Expand

BIG

BIG Item of Discussion: Marketing Your Business

July 09, 2019

Earlier this year, our updated Policies & Procedures introduced new rules around how you market our services. In May, we mentioned these changes impacted cold market internet advertising (like Google ads) and booths, but they also change the rules around creating websites. Let’s take a closer look.

Cold Internet Marketing

While it may seem like a quick way to expand your business, cold marketing can have adverse effects. In Stream’s case, it’s resulted in some bad debt as customers leave us hanging with unpaid bills and you with unearned MEI. So your warm market is the (only!) way to go.

That means cold marketing of any kind is off limits, including cold internet marketing. Paid social media boosting and paid ads, through sites like Google and Bing, aren’t allowed, as well as ads through non-paid websites.

Booths

Having a booth at a trade show, vendor fair or other events has been allowed in the past, but we recently reinstated the policy prohibiting that marketing method to help protect your business.

Websites

Creating your own website isn’t totally outlawed, depending on what the website’s purpose is. While you can’t create a website or blog to market our services or the business, Executive Directors and above can launch a site to host trainings for their teams or even the entire Associate community.

A site like this must be approved by BIG and the Field Sales team before going live and meet these requirements:

  • The site doesn’t solicit for our services or the opportunity.
  • All content is original.
  • No corporate-created materials are used.

You’ll need to make sure all the information is kept up-to-date and include an approved income disclosure if you use any statement that mentions earnings or incentives that exceed the average Associate’s earnings.

If you have any questions about these policy changes or anything else, send a message to BIG@mystream.com .

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