Stacking, or as you may have heard it referred to recently – placement, is the placing or giving of a customer to someone with which they do not have a relationship. Our company’s strength has always been building relationships, and without them, customers are less likely to stay with Stream even for the duration of their contracts. When a customer knows that they’ll see you at a PTA meeting or Sunday church, they think twice about walking away from their energy contract.
The specific policy from Section 9.9 of Stream’s Policies & Procedures states:
“Stacking” or “placement” is the manipulation of the Stream Compensation Plan and/or the marketing system in order to illegitimately trigger commissions or rank advancement. This includes, but isn’t limited to, situations where one IA places customers under a downline IA who may not know or have any relationship with such individuals. This behavior is fraudulent.
Stream counts on its IAs to contact BIG if an unfamiliar customer is placed directly under them. Together we can prevent fraud, but failure to notify BIG may be considered a violation of this policy.
The base of our business is to bring warm market customers to Stream and teach others to do the same. If you are sharing customers with your downline and not teaching them how to get customers themselves, are you really helping them succeed or are you just getting the immediate bonus benefits? It’s also harder to keep a sticky customer when they aren’t yours and are simply placed somewhere in your organization. That is why placing customers under others is a concern. We want our Associates to teach their teams how to build relationships and get customers for themselves so they can go out and do the same with the teams they build. This creates a solid foundation of leaders in the field.
Let’s discuss a real-world example: contacts with several customer referrals, like apartment complexes. Although Associates are still allowed to leave business cards and other related information with managers or receive referrals from apartment managers, when customers are referred from sources like these, they must always be personally sponsored by the Associate who has the relationship with the contact. These customers cannot be “referred” to other Associates or placed under anyone except the original Associates. Whomever has the relationship with the referring contact is the rightful owner of those customers.
Remember, working as a team ensures that everyone stays in compliance with our policies. We’re counting on you to contact us if an unfamiliar customer is placed directly under you. Together we can prevent fraud.